In life, we are often judged by our appearances. While this is unfortunate, it is reality. In a business setting where we are attempting to sell a product, we are not only selling the item, but we are selling our store, our service and our people. This is no different and perhaps even more important in the health store world since people expect us to look good and never catch a cold.Is your staff a reflection of your store? Do their personal lifestyle and physical appearance mimic the image you are attempting to project as a business owner?