Canada's business magazine for traditional natural health retailers

Does Advertising Really Work?

The short answer to this age-old question is... absolutely. You bet it does. For over 200 years, retailers of all types and sizes in a number of very diverse industries have employed advertising to build their businesses. And for the most part, this marketing strategy has paid off handsomely....

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Teenagers: Future of the green movement

Teens are the future of the green movement – encourage them! I know that I'm not typical in any way (just ask anyone that knows me), but when I go to the mall with my daughter (still her favorite destination, as with most 15 year old girls), I know I'm raising a teenager that many people will find scary. I have been telling her for as long as I can remember that her power really comes from her pocketbook and she needs to "vote with her dollars," not the string of "strongly worded" letters that she sends to our MP and to the Prime Minister of the day."..."

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Make room for top sellers

Here is a common challenge for all retailers, from the independent store, to the major mass retailers. Almost daily, sales reps come in to ask you to buy more products and more skus. However, sales are flat; maybe slightly declining in this environment. So, adding more choice is a great way to drive sales, right? Does adding skus increase sales?"..."

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After decades, and numerous changes, the natural health industry continues to lead the way

Health food stores are leaders of the natural lifestyle in North America. Back before the 1940’s, most people ate pretty much only natural organic whole foods. Heck, that is all there was. Health food stores began springing up in the 40’s to maintain unadulterated whole foods and provide supplements to replace the nutrients no longer available in our modern mass-produced foods. Thank goodness there were people to lead the charge and protect our food choices. I wonder – if we are what we eat, have artificial foods helped create artificial intelligence?

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CNHR News Podcast

cnhr radio hour

News, Views and Happenings in the world of Canadian Natural Health.

Check out this month's podcast here

Coming Up in the Next Issue...

CHFA West :  February 22-25

Reach your key retail customers in CNHR’s Show Preview Issue.

An early show requires early messaging. Get your Spring sales message out early with an ad in CNHR. Reach the key retailers well before CHFA West. Here’s what your ad can do for you:

• share your spring promotional plan with all retailers

• help your sales team reach sales targets

• introduce your new products BEFORE the show

• tell retailers about your show specials early

• help open doors for your sales team

• create traffic at your booth

• solidify brand loyalty

• tell retailers about your new services, too!

• support all of your in-store, digital and consumer marketing efforts

Advertisers: FREE value-added features As an advertiser, you’ll be in one of our biggest issues of the year. (There will be loads of bonus circulation during CHFA West.) Along with your ad being viewed by more than 10,000 owners, managers, buyers, product recommenders and floor sales staff, you also get some great free editorial opportunities, including Trade Talk, Product Profiles and Pre-Show Buzz. Here are the details: Trade Talk is one of the highest read sections of CNHR and your vital link with retailers. Keep current and potential new customers updated on your new products, new staff, new website, new promotions, etc. Deadline for Trade Talk: November 7

We have lots of advertising options at many price points. Tell me what ad size you’re considering or what your budget is, and I will personally customize a proposal just for you. I’ll explain all of the value-added features CNHR has to offer your company!

Please contact:     donna@cnhr.ca, candace@cnhr.ca, katherine@cnhr.ca

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