CNHR is welcoming back one of its original (and most popular) business writers, Alain Roy. Alain brings a great deal of industry experience, having worked in all facets of our industry over the years, including retail, distribution, manufacturing and consulting. Currently, he is president of Veeva and Natural Business Partners.
Alain will be focusing his efforts into a series of continuing articles on the benefits of strong partnerships between retailers and suppliers. He will be asking industry leaders to share their greatest partnership success stories. “During my career, I have seen and been part of different partnership attitudes. Like personal relationships, working in true partnership means understanding each other’s needs. This new series will focus on understanding the needs of vendors and retailers alike, so we can all continue thriving.” Alain’s first article will appear in the September-October issue. Welcome back, Alain!
News, Views and Happenings in the world of Canadian Natural Health.
Editorial in this issue:
CHFA East Wrap-up
We'll be providing coverage of CHFA East, including new product launches, news and photos from the show and coverage of the CHFA award winners. We’ll have some photos from the fun we’ll be having at our booth. We’re holding a TIFF-themed event, including a red carpet, a photo wall, swag bags and mini-interviews with “the stars of the natural health industry” (the retailers!)
Follow-up with customers after CHFA East
When CHFA East is over, CNHR can help you follow-up and re-enforce all of your sales efforts at the show by blanketing your target audience from coast to coast.
I can explain all of the advertising, new product and editorial opportunities available to you to help you maximize your show expenditures and take your sales message out into the field. Remember: CNHR reaches all of the retailers who attended the show, plus the thousands who didn’t attend! Think of CNHR Magazine as your only sales person that gets into all health food stores from coast to coast, six times per year.
Book your 2020 ad plan with CNHR before December 1 and we’ll give you the 2019 ad rates, plus an extra Product Profile in both CHFA show issues. (Applies only to half-page ads and larger).
Congratulate the Brock Elliott Award winner
Congratulate the store that wins the prestigious Brock Elliott Memorial Award for Excellence in Retailing in print in CNHR. Your logo and congratulatory message (for only $450) appear on the page with other vendors, extending your best wishes to the winning store.
Ask me about our Product Profiles. They are super-effective and super-affordable. Regardless of your company size or advertising budget, you cannot beat the value of a Product Profile in CNHR. Reach thousands of key buyers in stores from coast to coast for only $450 per issue for pennies per reader!