Happy New Year!
I hope you were able to enjoy the holiday season with family and friends. As the New Year kicks off, the team at CNHR Magazine has already started working on the CHFA West show issue (March/April). CHFA West will run from April 9 to 12 in beautiful Vancouver.
Previewing CHFA West
This will be our show preview issue, guaranteed to be one of the most highly read and circulated issues of the year. This is a great place to specifically reach the large number of retailers in the Western region of Canada.
Free promo for your company
Our March/April issue will be in the mail one month before the show dates. This gives you plenty of time to do your pre-show marketing and invite the retailers over to your booth to see and sample new product lines, contests, book signings, etc… Be sure to include your booth number and a short invitation in your ad this issue if you will be exhibiting at CHFA West. As well, send me your 20 words of Pre-Show Buzz – what will be new and exciting at your booth. Deadline is January 12. This is a FREE service.
Sustainability and your business
Along with our great regular columnists this issue, we will be running a feature titled “Sustainability as a Business Strategy.” We’ll hear from some of our industry retailers and suppliers who have embraced the concept of sustainability and implemented it into their businesses. Also, we will share the experiences of four Canadian retailers who visited Finca Luna Nueva, a certified organic, biodynamic farm in Costa Rica. They’ll discuss how this visit enhanced their knowledge of sustainability and how they plan to use it in their stores in the future.
As always, please send your industry news for our Trade Talk department. You can forward to the publisher Bruce Cole - email@example.com
or your sales rep. Trade Talk is one of our highest read sections and is a vital part of the link between suppliers and retailers. This is where you can keep your customers and potential new customers updated on your new products, new staff, new website, new promotions, etc. Deadline is January 12.
This is a FREE service.
Deadlines for March-April 2015
Editorial – January 12
Ad space reservation – January 23
Product profile submission – January 26
Ad material due on – February 2