Although it sounds a bit like a riddle, the newest “big thing” taking place at Natural Food Pantry is actually something on the smaller size.
Our July-August issue is our annual Supplier Profile Issue. It’s your chance to tell your company story, and we make it so affordable for you! When you buy an ad (full or half page), we give you the same amount of space for FREE, so you can run your ad and company profile side-by-side.
Buy a full page, get the second full page for FREE! Or buy a half page, get the second half page for FREE! This is your opportunity to get the most value for your advertising dollar! Plus, you get a free Product Profile!
Use the free space for a company profile: it’s your chance to provide the retailers with more information on your company values, product quality, sales team… the possibilities are endless. Review last year’s Supplier Profiles online. Go to the Suppliers tab and down to 2014 Info Book.
The thoughts of spring, warmer temperatures and flowers blooming will be a welcome reality after this frigid winter most of us have endured. CHFA West in Vancouver is just around the corner, April 9-12, 2015. Team CNHR is now working on our CHFA West post-show issue, which is one of our fastest growing issues of the year. This is a perfect time to follow up your trade show efforts with an ad and news item in Trade Talk to refresh the memory of those retailers who saw your new products at CHFA West, and to also let those retailers who didn’t attend know what they missed at your booth.
CONGRATULATE THE WINNING RETAILER:
The May-June issue is also the perfect time to acknowledge excellence: specifically, to recognize the winner of the Brock Elliott Retailer of Excellence award. You can take part in congratulating the winning retailer for only $425: this is your chance to recognize your customer on their win OR if they are not currently your customer, this is a fantastic way to be “introduced” to the winner of this award. Once the issue is in the mail, call the retailer to follow up or better yet when the sales person visits, it can be a conversation starter.
The $425 spent on this ad can lead to a long-lasting relationship with the winning retailer.
NEW PRODUCTS: Don’t miss this opportunity to feature your new product for only $425. If you place an ad (one third or larger), you receive a free Product Profile. Just send us a high resolution image (300dpi) and a 40 word product description. Also, include contact information to make it easy for the retailers to contact you.
How to better market your fridge space for Probiotics.
We invite suppliers with a probiotic product to participate in this feature article. Please contact me for further details. Deadline for submissions is March 23. (This feature is free to participate in.)
STAY IN THE NEWS WITH CNHR’S TRADE TALK
As always, please send me your industry news for our Trade Talk section. Trade Talk is one of our highest read departments and is a vital part of the link between you and retailers. This is where you can keep your customers and potential new customers updated on your new products, new staff, new website, new promotions, etc. Deadline March 23rd. This is a FREE service.
Lily of the Desert ‘s new USDA organic aloe water – Aloe H2O – is the optimal way to stay active and hydrated, and it only contains 3g of sugar per serving! Aloe Mix n’ Go is the perfect solution to receiving aloe’s benefits while on-the-go. Each packet contains the equivalent to a daily dose of aloe and you just mix with water n’ go! www.lilyofthedesert.com
Pacific Foods is excited to introduce 8oz multipack Organic Low Sodium Chicken & Vegetable Broths. Ideal for the inspired home chef, each 8oz carton is the perfect recipe size for your favourite dishes, insuring that no product goes to waste! Each unique 8oz carton is made for convenience – easy-to-pour and reclosable! www.pacifacfoods.com
In the world of vitamin C’s, only one provides 24hr immune support – Ester-C. It’s clinically proven to be absorbed faster and remain in the white blood cells of the immune system longer. Regular vitamin C just can’t compare. Ester-C Supreme is enhanced with immune-boosting Larch arabinogalactan and berry bioflavonoids and quercetin for potent antioxidant support.
For more information call 800.663.4163 or visit sisu.com
CanPrev Magnesium Bis-Glycinate 200 delivers exactly what the body needs and what your customers are looking for; 200mg of pure, elemental magnesium in every capsule. Bis-glycinate is the superior form of magnesium due to its unsurpassed bioavailability and gentleness on the bowels. Consumer-friendly vegetable capsules - 90 day supply for great value.
Alpha BRAIN is a complete, balanced nootropic created from scientifically tested Earth-grown ingredients to specifically activate vital areas of neurotransmission. This is a nutrient combination for your brain which in a pilot study indicated improvements in verbal memory and executive function, helping you to achieve greater focus, memory and mental clarity. Visit www.hedleys.ca for more details.
Energy, enthusiasm and passion” are the three words conference manager Tomas Nimmo used to describe this year’s Guelph Organic Conference, held January 29 to February 1 at the University of Guelph.
Retailers know that April doesn’t just bring the first signs of spring – it’s time for CHFA West. Running April 9 through 12 at the Vancouver Convention Centre, CHFA West is a must-attend event for everyone involved in our industry.
St Francis Herb Farm is launching its new Deep Immune Allergy and All-Seasons Detox Kit at CHFA West April 11-12. Deep Immune Allergy has been specially formulated for non-drowsy natural relief of year-round allergies. Supercharged with special allergy-relieving herbs, Deep Immune Allergy helps fight sneezing, runny noses, itchy watery eyes and throats.
To better serve its customers and to address changes in the industry, SISU has restructured its sales management to divide eastern and western Canada and provide full oversight for its independent, national and key account businesses. Tracy Creighton, a familiar face to many retailers, will now focus exclusively on eastern Canada as regional sales director.
Goodness Me! Natural Food Market has been on a recent expansion program in southern Ontario, opening three stores in 2014, and two in 2015. The long-time Hamilton-based natural retailer, which was founded in 1981 by Janet Jacks, saw new stores pop up in Mississauga, Guelph and Barrie last year. A new location opened in Waterloo in February and another is slated for Paris, ON. this summer. This will bring the Goodness Me! store count to 10.
News, Views and Happenings in the world of Canadian Natural Health.
Reach 10,000+ natural health store professionals via CNHR Magazine. CNHR is delivered by Canada Post six times per year to virtually every health food store across Canada. Retailers are your true sales force. So, get your product into more stores and get them selling for you.
Remember, your first sale is to the retailers. CNHR can get your message in front of them. Connect with the retailers who sell and recommend your product.
Display ads, Product Profiles, Trade Talk news in CNHR Magazine along with Facebook, CNHR web page,
podcasts, inserts, videos posted to our website, sending product samples to stores…we have the access to Canada’s natural health retailers. Put our many resources to work for your company and products today.
We are keeping the industry informed and updated through the magazine, the CNHR Website, our Facebook Page, the CNHR Podcast and our industry e-blasts. Ask me about all we can do to connect you to the industry and give you blanket coverage across Canada. Let me help put all of CNHR’s resources to work for you!