Canada's business magazine for traditional natural health retailers

2 minutes reading time (339 words)

CHFA calls for creation of new natural health products act

CHFA visits Parliament Hill, calls for creation of new natural health products act

The Canadian Health Food Association (CHFA) hosted its second annual Natural Health Products Awareness Day on Parliament Hill on November 15. CHFA members and staff attended strategic private meetings with Members of Parliament (MPs), distributed Educational Awareness Day kits, conducted a press conference, and participated in various media interviews, including an appearance on CTV Morning Live by CHFA president Helen Sherrard.

"The purpose of these activities was to promote CHFA's key message that the time is now for Parliament to create the new Natural Health Products Act," explained Helen. "We continue to educate MPs on the important role NHPs play in our economy and in the lives of millions of Canadians."?

In addition to MP meetings, CHFA staff secured a key meeting with the Prime Minister's Office (PMO) where Helen and Carl Carter – CHFA's director of Regulatory Affairs & Policy Development – spoke with Phil Harwood, PMO Policy Advisor. Meetings were also held with the Office of the Leader of the Official Opposition (New Democratic Party of Canada) and the Office of the Liberal Leader. To round out the meetings, Helen and Carl, along with CHFA board chair, Matthew James and government relations oversight committee chair Matt Breech met with David Lee, director, Office of Legislative and Regulatory Modernization.

The day of meetings was concluded with a CHFA evening reception to further support MP engagement efforts. The reception was attended by 32 MPs and Senators. CHFA reports it is pleased with the quality of conversations held and believes its message of creating the new Natural Health Products Act was well received. CHFA continues to work with MPs both in Ottawa and in member ridings and looks forward to its next bilateral meeting in January of 2012.

The association also released the results of a national Ipsos Reid Omnibus survey that clearly indicates the public is in support of the creation of an Act specifically for NHPs, with seven in 10 Canadians supporting this initiative. •


CNHR News Podcast

cnhr radio hour

News, Views and Happenings in the world of Canadian Natural Health.

Check out this month's podcast here

Your customers have spoken.  The numbers are convincing: Canada’s natural health retailers turn to CNHR for your new products.  A survey conducted in June 2020 shows retailers read the ads and Product Profiles, and react to them.  They order products they’ve seen in CNHR.  They look for your new products in CNHR.  Reach your customers via CNHR by print, video and/or podcast.  Various opportunities available to fit any budget. 

• Launch your new products

• Support your sales team

• Be visible as stores re-focus and re-charge

• Stake your position in the “new normal”

• Reach more stores – from coast to coast

• Introduce your company to new potential customers • Combine CNHR’s print, video and podcast options


New!  Product profile package

Retailers want to see more of your new products.  So, we’re making it easier for you and them. 

Introducing our new Product Profile Package:  a three-pronged way to reach retailers by combining print, video and podcast.  You get all three!

PRINT:  Claim a spot on CNHR’s Product Profile pages, mailed to health food stores coast to coast, and read by over 10,000 retail store buyers, owners, managers and staff.

VIDEO:  This is new for CNHR – video product reviews.  You’ll get a 30 second review of your product with product image and voiceover.  Five products per video, then e-blasted to CNHR’s database, to be shared among staff and with the store’s customers.   

PODCAST:  Also a new feature.  Your product will get a mention on the New Products portion of the popular CNHR News Podcast, hosted by CNHR editor Bruce Cole and Deane Parkes.   Your company name, product name, a couple of lines, followed with your company contact information.

Three-platform exposure for your new products, delivered by CNHR, the trusted source of industry information retailers have counted on for 24 years.   Three platforms for $699.00

The Product Profile Package is FREE to all full or half page advertisers!

For more information please contact:

Ellen Wheeler, Director of Sales