It’s been a busy holiday season. Now that you’ve taken a moment to enjoy reading the latest issue of CNHR, please also take a few minutes to visit chfa.ca/west for the most up-to-date information on this year’s CHFA West. The show is being held at the Vancouver Convention Centre on February 22 to 25 and there’s no question the event will live up to its theme, Connecting the Industry.
What can retailers expect? We’ve created even more opportunities for you to network both on and off the trade show floor. And, we’ve developed one of the most comprehensive conference programs to-date. One of the sessions that will be of interest is titled Death by Amazon. It’s a jarring headline that was published in the Financial Post. The article led with “Amazon.com Inc.’s purchase of Whole Foods Market Inc. last month has pushed an already nervous retail sector into a collective panic not seen since the great recession.” But the real headline according to Bruce Winder should be “how retailers can withstand the onslaught.” Bruce (co-founder and partner at the Retail Advisors Network), is often interviewed by leading TV media outlets such as BNN, CBC, CTV News, CP24, Global News and has contributed to the Globe & Mail, the Financial Post, The Toronto Star, Reuters, Bloomberg, Adweek, The Calgary Herald and the Ottawa Citizen just to name a few. We’re excited to be able to bring his expertise to the program.
Another highlight for 2018 is the Retail Leader Round Table where retailers will share challenges, insights and solutions. Be sure to take advantage of this opportunity to make connections with retailers who share the same experiences. There are a whole host of other great topics including trends and global influences, marketing to millennials, organics vs. “x-ponics” and more. Check it out at chfa.ca/west and register today. •
February 22 & 23, 2018
February 24 & 25, 2018
10:00 a.m - 5:00 p.m. daily
Vancouver Convention Centre
News, Views and Happenings in the world of Canadian Natural Health.
Editorial in this issue:
CHFA East Wrap-up
We'll be providing coverage of CHFA East, including new product launches, news and photos from the show and coverage of the CHFA award winners. We’ll have some photos from the fun we’ll be having at our booth. We’re holding a TIFF-themed event, including a red carpet, a photo wall, swag bags and mini-interviews with “the stars of the natural health industry” (the retailers!)
Follow-up with customers after CHFA East
When CHFA East is over, CNHR can help you follow-up and re-enforce all of your sales efforts at the show by blanketing your target audience from coast to coast.
I can explain all of the advertising, new product and editorial opportunities available to you to help you maximize your show expenditures and take your sales message out into the field. Remember: CNHR reaches all of the retailers who attended the show, plus the thousands who didn’t attend! Think of CNHR Magazine as your only sales person that gets into all health food stores from coast to coast, six times per year.
Book your 2020 ad plan with CNHR before December 1 and we’ll give you the 2019 ad rates, plus an extra Product Profile in both CHFA show issues. (Applies only to half-page ads and larger).
Congratulate the Brock Elliott Award winner
Congratulate the store that wins the prestigious Brock Elliott Memorial Award for Excellence in Retailing in print in CNHR. Your logo and congratulatory message (for only $450) appear on the page with other vendors, extending your best wishes to the winning store.
Ask me about our Product Profiles. They are super-effective and super-affordable. Regardless of your company size or advertising budget, you cannot beat the value of a Product Profile in CNHR. Reach thousands of key buyers in stores from coast to coast for only $450 per issue for pennies per reader!