Canada's business magazine for traditional natural health retailers

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New Chapter introduces plant protein “unlocked”

new chapter proteinNew Chapter has something new on the horizon.

 Look for the upcoming release of New Chapter organic plant protein powders that are formulated with clinically studied digestive enzymes. Complete Organic Plant Protein+ powders are certified vegan and certified organic and Non-GMO Project Verified. The whole food plant protein is sourced from organic mung bean, brown rice and seeds, including chia, pumpkin and flax. To unlock protein for the body, Plant Protein+ includes clinically studied enzymes to aid protein digestion and increase amino acid absorption. New Chapter includes its signature blends of fruits and vegetables to bring beneficial plant nutrients to the mix. These protein blends are a full-spectrum alternative to isolated pea, soy or whey powders that do not contain digestive enzymes or supportive foods and herbs. 

Plant Protein+ is launching in two formulas that deliver 20 grams of clean protein per serving. Plant Protein+ Original fuels any lifestyle and is boosted with organic turmeric and 10 organic fruits, including tart cherry, acai and goji berry. Plant Protein+ Fuel & Replenish is made to power active lifestyles and workout recovery, and includes organic beet extract and coconut water powder. Both formulas are available in natural chocolate or vanilla flavours.   “We are so excited to be bringing these innovative, complete organic plant proteins to Canada,” says New Chapter Canada channel director Nadiya Raphael. “New Chapter prides itself on bringing unique, highly effective, consumer relevant products to the industry, and these formulations are no exception.”  Visit or contact your account 


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