Strengthening customer loyalty: celebrate Organic Month 2025

Canada, the world’s fifth-largest organic market, remains at the forefront of environmentally responsible practices. According to a 2023 survey conducted by the Government of Canada on consumer perceptions of food, 87 percent of surveyed Canadians reported purchasing organic “sometimes” to “always.”

Organic Month is the perfect opportunity to connect with customers, support organic producers, and showcase a commitment to sustainability.

Returning this September, Organic Month 2025 will spotlight Canada’s thriving organic sector, celebrating the practices and people shaping the organic marketplace. This nationwide celebration will bring you exciting, free initiatives designed to educate, engage, and inspire both businesses and customers.

Retailers have a unique opportunity to boost engagement and drive sales during Organic Month by using the free bilingual digital toolkit designed to make promotion effortless and effective.

The Organic Month toolkit is free to download and packed with resources, including:

• eye-catching, data-backed social media assets

• printable in-store materials

• a ready-to-use promo toolkit

• branded e-signatures

• a pre-planned content calendar

By highlighting the value of organic through trusted claims, educational messaging, and sustainability-focused promotions, retailers and brands can strengthen customer loyalty, build credibility, and boost sales. Participating in Organic Month offers a unique opportunity to engage consumers, align with their values, and stand out as champions of Canada’s growing organic market.

For more details or to get involved, contact Sophie Marvell, senior communications coordinator, at communications@canada-organic.ca. Visit organicmonth.ca and be part of making Organic Month 2025 an unforgettable celebration of organic food and community engagement.

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